Tag Archives: Book Marketing

How to Promote Your Books on Pinterest

If you’re an author, you’re probably already getting social (and trying to sell your books) on Twitter, Facebook, Google+, and LinkedIn, not to mention leaving comments on blogs and writing posts of your own. I know what you’re thinking: it’s … Continue reading

Posted in Social Media | Tagged , , , , , , | 21 Comments

Is Becoming a Best-Selling Author a Matter of Luck?

A couple of days ago, I saw a video review of The Click Moment: Seizing Opportunity in an Unpredictable World on The Creative Penn. I needed something to listen to on a road trip anyway, so I picked up the … Continue reading

Posted in Book Marketing | Tagged , , , , , | 56 Comments

Do Book Blog Tours Work (and how do you set one up?)?

This is my on-vacation week (where I’m supposedly not working on anything related to ebooks or writing — hah?), so I’m glad to have a guest post to share with you today. Middle grade and YA author, Michelle Isenhoff, is … Continue reading

Posted in Guest Posts | Tagged , , , | 40 Comments

Authorpreneurship 101: Shameless Self-Promotion vs. Shameful Self-Promotion

As I’ve mentioned before, selling your first 1,000 books or so is excruciating (unless you’re one of those rare authors who love marketing and think nothing of carrying a crate of your books around in the trunk of your car, … Continue reading

Posted in Book Marketing | Tagged , , , , | 38 Comments

3 Selling Tactics Authors Can Borrow from the Internet Marketing Gurus

Between the new wave of self-published authors and the traditional authors who are e-publishing their backlists, we have a whole slew of folks selling ebooks on their own now. More than ever, you have to think like a business person … Continue reading

Posted in Book Marketing | Tagged , , , , , , , | 16 Comments

Book Promotion Basics — Useful Articles for New Authors

I promised myself I’d spend most of my computer time editing today, so I’m doing a “best of” type post for authors who haven’t been hanging around my blog, reading every single word for long (it’s okay…you didn’t know any … Continue reading

Posted in Book Marketing | Tagged , , , | 8 Comments

What the Heck is Author Branding and How Do You Do It Anyway?

A few years ago, I watched a YouTube video from an internet marketing guru (yes, he did try to sell me something at the end) that talked about why Coca-Cola was such a good brand name. Among other things, it … Continue reading

Posted in Book Marketing | Tagged , , | 10 Comments

Can Publishing a Podiobook Help You Sell More Books?

When this blog was only about three months old (and my self-publishing career was even younger), I interviewed science-fiction author Nathan Lowell, a man now making a living off of his ebook income, and a man who got his start … Continue reading

Posted in Book Marketing, Videos & Podcasts | Tagged , , , , | 14 Comments