Tag Archives: amazon

Ebook Marketing Strategies for 2015 — What Will Work?

Posted on January 5, 2015 by Lindsay

Lately, there have been quite a few people blogging about how 2014 was the year of the quitter, when it comes to independent authors, or that it was, at the least, the year that things got tougher. In the last couple of years, … Continue reading →

Posted in Book Marketing, E-publishing | Tagged , , , , , , , , , , | 19 Comments

Are Facebook “Promoted Posts” Ever Worth It for Authors?

Posted on August 4, 2014 by Lindsay

I’ve talked a lot about buying sponsorships on book blogs and mailing lists such as Bookbub, Ereader News Today, Pixel of Ink, and sites of that ilk, but I haven’t covered pay-per-click advertising much, not since a very early (three years old … Continue reading →

Posted in Advertising | Tagged , , , , , , , | 24 Comments

Book Promotion When Time Is Limited — What’s Most Worth Doing?

Posted on June 27, 2014 by Lindsay

A blog reader sent me a note asking what I would do to promote a series like my Emperor’s Edge if I was starting from scratch and had an hour a day to work on the marketing side of things. … Continue reading →

Posted in Book Marketing, Social Media | Tagged , , , , , | 20 Comments

Increasing Visibility on Amazon with the Big-Fish-Small-Pond Strategy

Posted on June 2, 2014 by Lindsay

If you’re hand-selling your books by directing people to Amazon, one at a time (or perhaps in an occasional clump through buying a sponsorship on a blog/forum/mailing list), you might feel that you’re constantly pushing a boulder up a hill, … Continue reading →

Posted in Amazon Kindle Sales | Tagged , , , , , | 13 Comments

The Art of the Amazon Sale: Improving Rankings, Selling More Books, and Gaining Exposure

Posted on November 12, 2013 by Lindsay

I’m not a master marketer. I never hand someone a business card unless they ask, I rarely plug my titles on Twitter and Facebook, and if I had to sell my books face-to-face I doubt I’d have moved more than … Continue reading →

Posted in Advertising, Amazon Kindle Sales, Book Marketing | Tagged , , , , , , , , , | 24 Comments

Price Pulsing, Advertising, and Increasing Visibility on Amazon

Posted on October 21, 2013 by Lindsay

As authors, we’re always looking for ways to sell more books. We’re sure everyone (or at least %0.01384 of the population) would adore our stories… if only they knew about them. Obscurity is the enemy, so it’s no wonder that … Continue reading →

Posted in Book Marketing | Tagged , , , , | 59 Comments

How Sue London’s First Novel Became an Amazon Bestseller in a Couple of Weeks

Posted on June 4, 2013 by Lindsay

Is it still possible to hit it big with a first novel? To toss that puppy out there and see it rocket to the tops of the Amazon sales charts? Well, if you’ve been following the blog, you know the … Continue reading →

Posted in Interviews / Success Stories | Tagged , , , , , , | 60 Comments

New Author Series: How Do You Build a Fan Base, Anyway?

Posted on May 29, 2013 by Lindsay

It’s a foregone conclusion that it’s a good thing for an author to have an established fan base, but I’ll share some numbers from my last release for those who like concrete examples. A couple of weeks ago, around May … Continue reading →

Posted in New Author Series | Tagged , , , , , , , | 25 Comments