Tag Archives: facebook

Are Facebook “Promoted Posts” Ever Worth It for Authors?

Posted on August 4, 2014 by Lindsay

I’ve talked a lot about buying sponsorships on book blogs and mailing lists such as Bookbub, Ereader News Today, Pixel of Ink, and sites of that ilk, but I haven’t covered pay-per-click advertising much, not since a very early (three years old … Continue reading →

Posted in Advertising | Tagged , , , , , , , | 24 Comments

5 Facebook Marketing Tips for Authors

Posted on February 8, 2013 by Lindsay

Month after month, Facebook and Twitter are the top sources of traffic for my site (after the Big G and its search engine, of course). If we consider that I spend much less time on Facebook than Twitter (I usually … Continue reading →

Posted in Social Media | Tagged , , , , , | 21 Comments

5 Tips for Getting More Likes and Participation on Your Facebook Author Page

Posted on November 21, 2012 by Lindsay

If you’re like most authors these days, you’ve been told that you need to be active on social media sites, especially Facebook with its 1 billion users. At least some of those people must be part of your target audience, … Continue reading →

Posted in Social Media | Tagged , , , | 12 Comments

Does Facebook Advertising Work? (One Author’s Experience)

Posted on July 23, 2012 by Lindsay

Last week, I wrote a post on how Facebook advertising works, but what you’re all wondering is if Facebook advertising works. For example, if you’re a self-published author, can you a) use Facebook to sell more copies of your books … Continue reading →

Posted in Advertising | Tagged , , , , | 11 Comments

How Facebook Advertising Works for Authors

Posted on July 16, 2012 by Lindsay

You spend years writing, editing, and polishing your first book, and when it’s finally published, all you’re worried about is whether people will like it. You don’t worry about whether people will buy it or even know it exists. But … Continue reading →

Posted in Advertising | Tagged , , , | 14 Comments

Facebook or Twitter, Which Is Better for Book Promotion?

Posted on April 11, 2012 by Lindsay

There are a lot of social media sites out there, but Facebook remains the big kahuna (estimates say it’ll hit 1 billion users by August), and Twitter is no slouch with 140 million users at the last tally. Twitter seems … Continue reading →

Posted in Social Media, Writing | Tagged , , , , , | 29 Comments

Creating a Facebook Fan Page for Marketing — One Author’s Experience

Posted on December 8, 2011 by Lindsay

Back in August, I finally put up an author fan page on Facebook. I say finally because it was on my to-do list for months before I actually did it. I’d never been a big fan of Facebook when it … Continue reading →

Posted in Social Media | Tagged , | 8 Comments

Authors, Do You Have a Facebook Fan Page?

Posted on August 15, 2011 by Lindsay

I finally got around to creating a Facebook fan page this weekend. As far as social-media-sites-I-would-use-even-if-I-weren’t-an-author go, Facebook isn’t anywhere on the list (I don’t find the interface particularly intuitive, and the layout always strikes me as clusterf–, er, mess). … Continue reading →

Posted in Social Media | Tagged , | 21 Comments